My Portfolio

Marquee Insurance Group, LLC                                                                                                       Roswell, GA

Marketing Coordinator                                                                                                            April 2021 – Present

• Collaborates cross-functionally to develop and execute targeted digital marketing campaigns across
  multiple channels (email, social, direct mail, etc.) which tripled Marquee's engagement rates.

• Constructs customer retention strategies to increase loyalty and satisfaction leading to an above-
  industry-average renewal rate.

• Developed a customer feedback plan to gather insights and improve the overall customer experience.

• Strategically creates and implements comprehensive content marketing strategies that position Marquee
  as a thought leader while driving customer acquisition and engagement.

• Optimizes website and digital presence leading to a 250% increase in SEO conversion.

• Continuously works to keep the marketing strategy innovative and effective with updated industry trends
  (ChatGPT, Salesforce Einstein, etc.).

• Stays up-to-date with industry trends and best practices to ensure that marketing efforts are innovative
  and effective.

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The Escape Game, LLC                                                                                                                    Smyrna, GA

Team Leader & Trainer                                                                                                  January 2020 – April 2021

• Developed and implemented training programs that enhance employee knowledge and skills to improve
  performance and productivity.

• Conducted regular evaluations and assessments of team members' performance to identify areas of
  improvement and provide constructive feedback.

• Identified individual learning needs and customized training programs to meet those needs, ensuring that
  each team member receives the necessary skills and knowledge to excel in their role.

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HelloFresh                                                                                                                                           Atlanta, GA

Associate Brand Ambassador                                                                                   July 2019 – December 2019

• Conducted market research to identify new target demographics and develop strategies to reach them
  effectively.

• Evaluated the effectiveness of brand ambassador strategies and campaigns and made recommendations
  for improvement based on data and analytics to drive better results.

• Achieved and exceeded monthly and quarterly sales targets by actively promoting the HelloFresh brand
  and products through various channels.

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International Experience                                                                                                                 South Pacific

                                                                                                                                           June 2018 – May 2019

• Traveled independently through Australia, New Zealand, Fiji, and New Caledonia learning and experiencing a variety of different cultures

• Exercised extensive problem-solving and cross-cultural communication skills

• Adapted when necessary and improvised due to periodic travel mishaps and unexpected events

• Developed photography and writing skills through personal journaling

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Dornier MedTech                                                                                                                           Kennesaw, GA

Marketing Associate                                                                                              August 2017 – December 2017

• Developed and executed marketing campaigns targeting healthcare professionals and decision-makers
  leading to an increase in revenue by 200%.

• Collaborated with the sales and other internal teams to plan and execute successful trade shows and
  conferences that promote Dornier MedTech's products and generate leads.

• Assisted in developing customer segmentation strategies and targeting specific market segments with
  tailored marketing campaigns.

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MarketSource, Inc.                                                                                                                        Alpharetta, GA

Communications Intern                                                                                                   May 2016 – August 2016

• Joined weekly editorial meetings to generate publication ideas and timelines

• Delegated and monitored the progress of assignments, ensuring achievement of all deadlines

• Managed internal communications, including production and management of print and electronic newsletters

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bloc MKTG                                                                                                                                       Lexington, KY

Marketing Intern                                                                                                            January 2016 – May 2016

• Implemented customer digital marketing strategies to meet client goals and objectives

• Delivered an exceptional level of service to each customer by listening to concerns and answering questions causing a social engagement increase of 65%

• Utilized Hootsuite to assess data gleaned from social media activities and campaign

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The Walt Disney Company                                                                                                                Orlando, FL

Cast Member                                                                                                                 January 2015 – May 2015

• Participated in the Disney College Program (Selected out of about 50,000 individuals)

• Completed a case study of New Fantasyland from conceptualization to final pitch to Bob Iger

• Greeted guests as they enter the front entrance and international gateway of EPCOT

• Communicated clearly with all guests having any problems with the entering process of the park

• Interacted positively with guests to ensure that they are having a magical time while visiting